Brand personality

Brand personality

Brand identity: the key to business success

How your business is perceived is everything, and you influence the perception you want your customers to have through the brand identity you build. What is branding? Let’s begin with a quick explanation about what branding is. Let’s take bottled water as an example. Question: How can different companies who sell the same product convince…Read More

Content Marketing Sales Funnel Infographic

Content Marketing Sales Funnel Infographic

How to supercharge your sales funnel with content

In this post we will be looking at how you can supercharge your sales funnel with share-worthy content that generates leads! TOP TIP: Blogging attracts visitors and traffic to your website and is the key deliverable for the top of your sales funnel. Blogging also gives you exposure on social media sites, which dramatically broadens…Read More

Six steps to business success

Business success in six steps?!  Yes you heard that right! By following our ‘Six Step Jigsaw Formula‘ you will find you can get more done in less time. The key is to work smarter not harder. Systemisation/Automation – in order to save time you need robust systems in place to speed up processes. Tools like…Read More