Killer content writing is your secret weapon for business success. It has the power to turn your website into a lean, mean selling machine – how exciting is that! On the other hand, badly written copy won’t convert and you will lose sales! Every business needs a sales machine. It starts with a website that…Read More
In this blog post we’re going to look at how to get shit done and supercharge your business productivity. Increasing productivity can boost efficiency, drive sales and maximise profits. According to research by The Doers, on average, the self-employed are productive for 6.4 hours (6 hours and 24 minutes) of a working day. And although that’s 36…Read More
UK consumers are increasingly looking to buy planet-friendly products and use planet-friendly services. In fact, 80% of shoppers in the UK describe themselves as ‘environmentally friendly’. But small businesses need to do more to reduce their carbon footprint if the If the UK is to hit its target of net-zero emissions by 2050. Consumers pay…Read More
Nailing your pricing is essential whether you run a product-based or service-based business. As a small business owner, you will know that getting your pricing right is a delicate balance between making a profit and keeping your customers happy! Top 10 tips for getting your small business pricing right Here are my top 10 tips…Read More
House plants have seen a massive surge in popularity during lockdown. As more people are now working from home during the Coronavirus pandemic and/or spending more time indoors with the cold weather, it would seem we are bringing the natural world indoors! Searches for ‘indoor plants’ have spiked since the start of Covid-19 Searches for…Read More
Virtual Assistant Toolkit
If you’re thinking of starting a Virtual Assistant business, you’ll be joining a growing army of highly skilled professionals, many of whom have worked in an office and often have a PA background (like myself!). Most Virtual Assistants provide professional administrative, technical or creative assistance to their clients remotely from a home office. And by…Read More
Tone of voice (TOV) is crucial for brand success and this blog post explores why brands need to develop a kickass tone of voice. However, before we begin, we will briefly look at what brand voice is. What is brand voice? Brand voice is the way a brand talks to their clients/customers and remains consistent.…Read More
Remote Working & Coronavirus
Remote working during Coronavirus is leaving British workers wanting more. Is a permanent shift to a remote working culture inevitable? Coronavirus has become the catalyst for remote working. The UK Government has told the public that they should now be working from home wherever possible. This is to help contain the ongoing coronavirus outbreak. The…Read More
Covid-19 is taking its toll on Britain’s mental health. Research has suggested that anxiety and depressive symptoms rose after “lockdown” measures were introduced in the UK to limit the spread of Covid-19. In this blog post I am going to share with you some tips on how to look after your mental health during Covid-19.…Read More
Today, it’s more important than ever to build a strong personal brand alongside your business brand. Whether you’re looking for your first job or building your first business you need to stand out from the crowd! In this blog post Brand Girl gives you the lowdown on why you need a personal brand. Even if…Read More
Employee wellbeing should be a priority for every business owner, whether you run a small business or a multinational company. It’s the foundation of everything from productivity to health, profit and ROI. Mind recently revealed one in three people consider their job to be the most stressful factor in their lives. And with more than a third…Read More
If you want to write killer LinkedIn posts and become a LinkedIn shark then this blog post is for you! However, before you begin writing your posts you need to be clear on: Popular types of LinkedIn Posts There are many different types of LinkedIn posts you can share but these are the most popular:…Read More
A killer landing page is essential if you want to get that all important click! And to get that click, you need to attract and keep your reader’s attention for long enough to persuade them to take action! So, if your landing page content doesn’t have the WOW factor, then the number of conversions will…Read More
Day trading, also known as intraday trading, is a speculative type of short-term investing. It essentially means the buying and selling of financial instruments over a short period of time. Typically, this is within 24 hours. The main objectives are discovering and leveraging short-term market inefficiencies. In order to generate profits, you rely on share…Read More
If you want to supercharge your sales then you need a killer sales funnel! In this article we’re going to look at how small business owners can maximise their profits without the faff! Know your ideal customer Your ideal customer is someone who needs your services or products the most. They belong to a specific…Read More
Shopping green in the UK appears to be gaining momentum since the start of Covid-19. According to Circular, consumers are demanding greener products in the wake of the pandemic. Another survey by tech company Shopmium found that 74% of those in the UK have changed shopping habits to be greener and that almost everybody (97%)…Read More
Success is something that female entrepreneurs dream of but the road to success is not an easy one! With International Women’s Day taking place on Tuesday 8th March, I wanted to explore why some female entrepreneurs become very successful while others crash and burn! So, what’s their secret? In this blog post I will be…Read More